25 Sept 2018

COLIC AWARENESS MONTH WITH INFACOL AND CRY-SIS 2018 (PLUS GIVEAWAY)

September is a very popular birth month In fact, statistics show that the nation's most popular birthday is September 26th. I think some people get carried away with the Christmas celebrations, and like the idea of having an extra family member the following year! That is why September is the perfect month to raise more awareness about Colic. Colic affects 1 in 5 babies, but only 1 in 3 mums admit that they know what it is. I wasn't really sure what it was until I got involved in the campaign last year.








WHAT IS INFANT COLIC?

Infant Colic is a very common problem when it comes to newborns. In fact it can affect up to 1 in 5 babies and tends to begin when the infant is just a few weeks old. Some signs and symptoms you can look out for include:

  • Crying that lasts for several hours, especially in the late afternoon and evening
  • Intense crying bouts
  • If your baby's face becomes red or flushed when they are crying
  • If your baby arches their back, brings their knees up or clenches their fist, this may be a sign that they are suffering from Colic.

HOW INFANT COLIC CAN AFFECT YOU AS A PARENT


Even though Colic can look painful, and can be a very stressful time for new parents, it is not harmful to the affected baby. The effects of sleepless nights with a colicky baby can be huge though, and is something that any parent with a baby who suffers from Colic with tell you. New parents are used to sleepless nights, in fact they get an average of four hours a night, but with a baby screaming from having Colic, it can be even worse!

This year, Infacol have researched how parents cope with Colic, and some have come up with some pretty inventive ways. Whilst some parents might try to soothe their crying baby with lullabies and background noise, others are turning to modern technology. A new app has been developed which claims to be able to interpret an infant’s cry. Using acoustics of cries from thousands of babies, ‘Chatterbaby” claims that it can help a parent work out what their baby is in need of. It can help work out if it is a cry of hunger, pain, tiredness, or if a baby is simply fed-up. Infacol carried out a survey of 500 mums and dads with babies under the age of 2, and found that 1 in 3 parents would be willing to try an app like this, if it helped to calm their infant. I think that I would be willing to try out an app, as it would be so helpful in the early days when everything just seems to be getting on top of you.

The research conducted by Infacol and Cry-sis also revealed that 95% of parents have sung or hummed to calm their baby. Around 88% have tried taking their infant for a drive and 67% have switched on the TV or radio. Regionally, 93% parents in the East of England are more likely to try humming or singing, those in the South West (94%) prefer to take their baby for a drive and 77% of mums and dads in Wales have tried using background noise, like the TV or radio, to help their little one get to sleep. Interestingly, current affairs, documentaries and dramas are the most popular programmes used to help babies drift off. We used to take Elise out in the car to settle her if needed, or also just had some background noise for her. I've been known to try and sing a tune to her too, but she prefers listening to jazz to calm her down.

COLIC AWARENESS MONTH WITH INFACOL AND CRY-SIS


Cry-sis are the only parenting charity dedicated to supporting parents through excessive infant crying. That is why they are the perfect charity to raise awareness of Colic alongside Infacol. Although my daughter didn't suffer from colic, she did have wind so Infacol really helped us out when she came home from the hospital. It is a simple medicine that is flavoured that you give your baby before their feeds. We found that it worked extremely well and noticed a huge difference even after the first time we used it. 

Colic Awareness month has been set up to educate and support parents so that they can enjoy parenthood to the full, and this is the second year of the campaign. Cry-sis are there to help and support those parents who may be struggling with this common problem in newborns.  If your baby is suffering from Colic, and you need some support, you can contact Cry-sis.

If you would like to donate to Cry-sis you can visit their website, or you can even sign up to participate in the Colic Awareness Thunderclap on their website. Cry-sis also offer one-on-one phone support.

For more information about infant colic, you can visit the Infacol website.

MORE ABOUT INFACOL

Infacol is Britain's number one Infant Colic remedy (based on IRI unit sales data) and is a licensed treatment for not only infant colic, but also wind and griping pain. It can be used from birth and thanks to the handy dropper, it makes it very easy to give to your baby.

Infancol is for the treatment of colic, wind and griping pain. It contains Simeticone. Always read the label. Visit www.infacol.co.uk for more information. You can also follow them on twitter.

MORE ABOUT CRY-SIS

Cry-sis is a national charity and they provide help and support to families who have babies dealing with colic. They help support parents who are dealing with excessive crying, sleepless nights and demanding babies. Cry-sis run a national telephone helpline service and is available to callers every day between the hours of 9am and 10pm. Callers are referred to a trained volunteer member of Cry-sis who has personal experience of crying or sleep problems.


WHITE COMPANY SLEEPING BAG GIVEAWAY





In Celebration of Colic Awareness month, and the work that Cry-sis and Infacol are doing, I am really happy to announce that I am giving away one White Company Sleeping bag for 0-6month old babies. The sleeping bag has a retail value of £32.00 and one lucky winner will win one sleeping bag to keep their baby nice and cosy in those early days. To be in with a chance of winning, fill in the Gleam app below. You can fill in as many, or as few options as you like.  The giveaway will end on 10th October at 12pm GMT and is open to UK residents. For full terms and conditions, please see here.







All statistics (unless otherwise stated) are taken from the ‘Helping Baby to Sleep’ survey. The survey, carried out by ID Consulting on behalf of Infacol, analysed responses from 500 parents  in the UK with children under 2 years old.
Statistic Sources: One | Two | Three 
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